Pre-Suasion: A Revolutionary Way to Influence and Persuade
When it comes to persuasion, success can begin before you say a word.‘An instant classic.’ Forbes‘Utterly fascinating.’ Adam Grant, author of Originals and Give and Take‘Shockingly insightful.’ Chip Heath, co-author of Switch and Made to StickNEW YORK TIMES BESTSELLERIn his global bestseller Influence, Professor Robert Cialdini transformed the way we think about the craft of persuasion. Now he off...
By Robert B. Cialdini
File Size: 11065 KB
Print Length: 352 pages
Page Numbers Source ISBN: 1501109804
Publisher: Cornerstone Digital (September 8, 2016)
Publication Date: September 8, 2016
Sold by: Amazon Digital Services LLC
Language: English
ASIN: B01A6DJD7Q
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Robert Cialdini’s 1984 book Influence: The Psychology of Persuasion has sold over three million copies and has been translated into thirty languages. The book brought science to the art of persuasion, and set out the famed Six Principles of Influence: social proof, reciprocation, authority, liking,...
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